Privacy Policy

1. Data Protection at a Glance

General Information

The following notes provide a simple overview of what happens to your personal data when you visit this website. Personal data are any data with which you can be personally identified. Detailed information on the subject of data protection can be found in our privacy policy listed below this text.

Data Collection on This Website

Who is responsible for data collection on this website?

The data processing on this website is carried out by the website operator. You can find the contact details of the website operator in the section "Information on the Responsible Party" in this privacy policy.

How do we collect your data?

Your data is collected by us when you provide it to us. This can be, for example, data that you enter in a contact form.

Other data is collected automatically or with your consent by our IT systems when you visit the website. These are mainly technical data (e.g., internet browser, operating system, or time of the page view). This data is collected automatically as soon as you enter this website.

What do we use your data for?

Part of the data is collected to ensure error-free provision of the website. Other data can be used to analyze your user behavior.

What rights do you have regarding your data?

You have the right to receive information about the origin, recipient, and purpose of your stored personal data at any time without charge. You also have the right to request the correction or deletion of this data. If you have given your consent to data processing, you can revoke this consent at any time for the future. You also have the right to request that the processing of your personal data be restricted under certain circumstances. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.

For this purpose, as well as for further questions on the subject of data protection, you can contact us at any time.

Analysis Tools and Third-Party Tools

When visiting this website, your surfing behavior can be statistically analyzed. This is done primarily with so-called analysis programs.

Detailed information about these analysis programs can be found in the following privacy policy.

2. Hosting

External Hosting

This website is hosted by an external service provider (hoster). Personal data collected on this website is stored on the hoster's servers. This may include, but is not limited to, IP addresses, contact requests, meta and communication data, contract data, contact details, names, website access data, and other data generated via a website.

The use of the hoster is for the purpose of fulfilling the contract with our potential and existing customers (Art. 6 para. 1 lit. b GDPR) and in the interest of secure, fast, and efficient provision of our online services by a professional provider (Art. 6 para. 1 lit. f GDPR). If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 of the TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's end device (e.g., device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

Our host will only process your data to the extent necessary to fulfill its service obligations and to follow our instructions regarding these data.

We use the following host:

maxcluster GmbH
Lise-Meitner-Str. 1b
D-33104 Paderborn

Order Processing

We have concluded a contract for order processing (AVV) with the above-mentioned provider. This is a data protection contract mandated by law that ensures the provider processes personal data of our website visitors only according to our instructions and in compliance with the GDPR.

3. General Information and Mandatory Information

Data Protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

When you use this website, various personal data are collected. Personal data are data with which you can be personally identified. This privacy policy explains which data we collect and what we use it for. It also explains how and for what purpose this happens.

We point out that data transmission over the Internet (e.g., when communicating by e-mail) can have security gaps. Complete protection of the data against access by third parties is not possible.

Note on the Responsible Party

The responsible party for data processing on this website is:

IronMaxx® Nutrition GmbH & Co. KG
Wegelinstr. 15
50354 Hürth
Germany

Phone: +49 (0) 2233 / 7191-0
Email: info[at]ironmaxx.de

The responsible party is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data (e.g., names, email addresses, etc.).

Storage Duration

Unless a more specific storage period has been specified within this privacy policy, your personal data will remain with us until the purpose for data processing no longer applies. If you make a justified request for deletion or revoke your consent to data processing, your data will be deleted, unless we have other legally permissible reasons for storing your personal data (e.g., tax or commercial law retention periods); in the latter case, the deletion will occur after these reasons cease to apply.

General Notes on the Legal Bases for Data Processing on This Website

If you have consented to data processing, we process your personal data on the basis of Art. 6 para. 1 lit. a GDPR or Art. 9 para. 2 lit. a GDPR, if special categories of data are processed according to Art. 9 para. 1 GDPR. If you have consented to the storage of cookies or to the access to information in your end device (e.g., via device fingerprinting), the data processing is also based on § 25 para. 1 TTDSG. The consent can be revoked at any time. If your data is required for the fulfillment of a contract or for the performance of pre-contractual measures, we process your data on the basis of Art. 6 para. 1 lit. b GDPR. We also process your data if this is necessary to fulfill a legal obligation on the basis of Art. 6 para. 1 lit. c GDPR. Data processing may also be based on our legitimate interest according to Art. 6 para. 1 lit. f GDPR. The respective legal bases on which processing is based are specified in the following paragraphs of this privacy policy.

Data Protection Officer

We have appointed a data protection officer for our company.

The Data Protection Officer

IronMaxx® Nutrition GmbH & Co. KG
Wegelinstr. 15
50354 Hürth
Germany

Phone: +49 (0) 2233 / 7191-137
Email: datenschutz@ironmaxx.de

Notice on Data Transfer to the USA and Other Third Countries

We use, among other things, tools from companies based in the USA or other third countries that are not secure in terms of data protection. If these tools are active, your personal data may be transferred to these third countries and processed there. We point out that in these countries, it is not guaranteed that the level of data protection is comparable to that of the EU. For example, US companies are obliged to release personal data to security authorities without you as the data subject being able to take legal action against this. It can therefore not be ruled out that US authorities (e.g., secret services) may process, evaluate, and permanently store your data on US servers for monitoring purposes. We have no influence over these processing activities.

Revocation of Your Consent to Data Processing

Many data processing operations are only possible with your express consent. You can revoke consent you have already given at any time. The legality of the data processing carried out before the revocation remains unaffected by the revocation.

Right to Object to the Collection of Data in Special Cases and to Direct Advertising (Art. 21 GDPR)

IF THE DATA PROCESSING IS BASED ON ART. 6 ABS. 1 LIT. E OR F GDPR, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR AFFECTED PERSONAL DATA, UNLESS WE CAN DEM ONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR THE PROCESSING IS FOR THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS (OBJECTION PURSUANT TO ART. 21 ABS. 1 GDPR).

IF YOUR PERSONAL DATA IS PROCESSED TO ENGAGE IN DIRECT ADVERTISING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING; THIS ALSO APPLIES TO PROFILING, INSOFAR AS IT IS ASSOCIATED WITH SUCH DIRECT ADVERTISING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NOT BE USED FOR DIRECT ADVERTISING PURPOSES (OBJECTION PURSUANT TO ART. 21 ABS. 2 GDPR).

Right to File Complaints with Regulatory Authorities

If there is a breach of the GDPR, the persons concerned have a right to file a complaint with a regulatory authority, in particular in the Member State of their habitual residence, place of work or place of the alleged infringement. The right to file a complaint is without prejudice to any other administrative or judicial remedies.

Right to Data Portability

You have the right to have data which we process based on your consent or in fulfillment of a contract automatically delivered to yourself or to a third party in a standard, machine-readable format. If you require the direct transfer of data to another responsible party, this will only be done to the extent technically feasible.

SSL or TLS Encryption

For security reasons and to protect the transmission of confidential content, such as orders or inquiries you send to us as the site operator, this site uses an SSL or TLS encryption. You can recognize an encrypted connection in your browser's address line when it changes from "http://" to "https://" and the lock icon is displayed in your browser's address bar.

If SSL or TLS encryption is activated, the data you transfer to us cannot be read by third parties.

Encrypted Payment Transactions on This Website

If there is an obligation to provide us with your payment details (e.g., account number for direct debit authorization) after concluding a paid contract, this data is required for payment processing.

Payment transactions using common means of payment (Visa/MasterCard, direct debit) are only carried out via encrypted SSL or TLS connections. You can recognize an encrypted connection in your browser's address line when it changes from "http://" to "https://" and the lock icon is displayed in your browser's address bar.

With encrypted communication, any payment details you submit to us cannot be read by third parties.

Information, Deletion, and Correction

Within the scope of the applicable legal provisions, you have the right at any time to free information about your stored personal data, its origin and recipient and the purpose of the data processing and, if necessary, a right to correct or delete this data. For further information on personal data, you can contact us at any time.

Right to Restrict Processing

You have the right to request the restriction of the processing of your personal data. You can contact us at any time for this purpose. The right to restrict processing exists in the following cases:

  • If you dispute the accuracy of your personal data stored by us, we usually need time to verify this. For the duration of the examination, you have the right to request the restriction of the processing of your personal data.
  • If the processing of your personal data was/is conducted unlawfully, you can request the restriction of data processing instead of deletion.
  • If we no longer need your personal data, but you need it to exercise, defend or assert legal claims, you have the right to request the restriction of the processing of your personal data instead of deletion.
  • If you have lodged an objection pursuant to Art. 21 Abs. 1 GDPR, your interests and ours will have to be weighed up. As long as it has not yet been determined whose interests prevail, you have the right to demand that the processing of your personal data be restricted.

If you have restricted the processing of your personal data, these data - apart from their storage - may only be processed with your consent or for the establishment, exercise, or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or a member state.

Objection to Promotional Emails

The use of contact data published within the framework of the imprint obligation for the purpose of sending unsolicited advertising and information materials is hereby objected to. The operators of the pages expressly reserve the right to take legal action in the event of the unsolicited sending of advertising information, such as spam e-mails.

4. Data Collection on This Website

Cookies

Our Internet pages use so-called "cookies". Cookies are small text files and do not cause any damage on your device. They are either stored temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your device. Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your device until you delete them yourself or an automatic deletion is carried out by your web browser.

In some cases, cookies from third-party companies can also be stored on your device when you enter our site (third-party cookies). These enable us or you to use certain services of the third-party company (e.g., cookies for processing payment services).

Cookies have various functions. Many cookies are technically necessary since certain website functions would not work without them (e.g., the shopping cart function or the display of videos). Other cookies are used to evaluate user behavior or display advertising.

Cookies that are necessary to carry out the electronic communication process, to provide certain functions you wish to use (e.g., for the shopping cart function) or to optimize the website (e.g., cookies to measure the web audience) are stored on the basis of Art. 6 Abs. 1 lit. f GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing cookies for the technically error-free and optimized provision of its services. If consent to the storage of cookies and similar recognition technologies has been requested, the processing takes place exclusively on the basis of this consent (Art. 6 Abs. 1 lit. a GDPR and § 25 Abs. 1 TTDSG); the consent can be revoked at any time.

You can set your browser so that you are informed about the setting of cookies and allow cookies only in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be limited.

If cookies are used by third-party companies or for analysis purposes, we will inform you separately within the framework of this privacy policy and, if necessary, ask for consent.

Inquiry by Email, Telephone, or Fax

If you contact us by e-mail, telephone or fax, your inquiry including all resulting personal data (name, inquiry) will be stored and processed by us for the purpose of processing your request. We do not pass on this data without your consent.

The processing of this data is based on Art. 6 Abs. 1 lit. b GDPR, if your request is related to the fulfillment of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the requests addressed to us (Art. 6 Abs. 1 lit. f GDPR) or on your consent (Art. 6 Abs. 1 lit. a GDPR) if this has been requested.

The data sent by you to us via contact requests remain with us until you request us to delete, revoke your consent to storage, or the purpose for data storage lapses (e.g., after your request has been processed). Mandatory statutory provisions - in particular statutory retention periods - remain unaffected.

Registration on This Website

You can register on our website to use additional functions on the site. We use the data entered for this purpose only for the use of the respective offer or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise, we will reject the registration.

For important changes, such as the scope of the offer or technically necessary changes, we use the e-mail address provided during registration to inform you in this way.

The processing of the data entered during registration is carried out for the purpose of the user relationship established by registration and, if necessary, to initiate further contracts (Art. 6 Abs. 1 lit. b GDPR).

The data collected during registration will be stored by us as long as you are registered on our website and will then be deleted. Legal retention periods remain unaffected.

5. Social Media

Facebook Plugins (Like & Share Button)

This website integrates plugins of the social network Facebook. The provider of this service is Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Facebook, the collected data is also transferred to the USA and other third countries.

You can recognize the Facebook plugins by the Facebook logo or the "Like Button" ("Like") on this website. An overview of the Facebook plugins can be found here: https://developers.facebook.com/docs/plugins/?locale=de_DE.

When you visit this website, a direct connection is established between your browser and the Facebook server. Facebook thereby receives the information that you have visited this site with your IP address. If you click the Facebook "Like Button" while you are logged into your Facebook account, you can link the contents of this website to your Facebook profile. This allows Facebook to associate your visit to this website with your user account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Facebook. Further information can be found in the privacy policy of Facebook at: https://de-de.facebook.com/privacy/explanation.

If you do not want Facebook to associate your visit to our website with your Facebook user account, please log out of your Facebook user account.

The use of the Facebook plugins is based on Art. 6 Abs. 1 lit. f GDPR. The website operator has a legitimate interest in the widest possible visibility in social media. If a corresponding consent has been requested, the processing takes place exclusively on the basis of Art. 6 Abs. 1 lit. a GDPR and § 25 Abs. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's end device (e.g., device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

Insofar as personal data is collected on our website with the aid of the tool described here and forwarded to Facebook, we and Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of the data and its forwarding to Facebook. The subsequent processing by Facebook is not part of the joint responsibility. The obligations we share have been specified in an agreement on joint processing. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Facebook tool and for the data protection-secure implementation of the tool on our website. Facebook is responsible for the data security of Facebook products. Rights of data subjects (e.g., requests for information) regarding the data processed by Facebook can be asserted directly with Facebook. If you assert the data subject rights with us, we are obliged to forward them to Facebook.

The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum, https://de-de.facebook.com/help/566994660333381 and https://www.facebook.com/policy.php.

Instagram Plugin

This website incorporates functions of the Instagram service. These functions are offered by Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland integrated.

If you are logged into your Instagram account, you can link the contents of this website to your Instagram profile by clicking on the Instagram button. This allows Instagram to associate your visit to this website with your user account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Instagram.

The storage and analysis of the data is based on Art. 6 Abs. 1 lit. f GDPR. The website operator has a legitimate interest in the widest possible visibility in social media. If a corresponding consent has been requested, the processing takes place exclusively on the basis of Art. 6 Abs. 1 lit. a GDPR and § 25 Abs. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's end device (e.g., device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

Insofar as personal data is collected on our website with the aid of the tool described here and forwarded to Facebook or Instagram, we and Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of the data and its forwarding to Facebook or Instagram. The subsequent processing by Facebook or Instagram is not part of the joint responsibility. The obligations we share have been specified in an agreement on joint processing. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Facebook or Instagram tool and for the data protection-secure implementation of the tool on our website. Facebook is responsible for the data security of Facebook or Instagram products. Rights of data subjects (e.g., requests for information) regarding the data processed by Facebook or Instagram can be asserted directly with Facebook. If you assert the data subject rights with us, we are obliged to forward them to Facebook.

The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum, https://help.instagram.com/519522125107875 and https://de-de.facebook.com/help/566994660333381.

Further information can be found in the privacy policy of Instagram: https://instagram.com/about/legal/privacy/.

Communication via WhatsApp

For communication with our customers and other third parties, we also use the instant messaging service WhatsApp. The provider is WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

The communication is encrypted end-to-end (peer-to-peer), preventing WhatsApp or other third parties from accessing the communication content. However, WhatsApp still has access to metadata that arises during the communication process (e.g., sender, receiver, and time). We also point out that WhatsApp, according to its own statements, shares personal data of its users with its US-based parent company Meta. Further details on data processing can be found in WhatsApp's privacy policy at: https://www.whatsapp.com/legal/#privacy-policy

The use of WhatsApp is based on our legitimate interest in the most rapid and effective communication with customers, prospects, and other business and contract partners (Art. 6 Abs. 1 lit. f GDPR). If the relevant consent has been requested, data processing is carried out exclusively on the basis of the consent; this can be revoked at any time with effect for the future.

The communication contents exchanged between us and on WhatsApp remain with us until you request us to delete them, revoke your consent to storage, or the purpose for data storage no longer pertains (e.g., after completed processing of your request). Mandatory statutory provisions, in particular, retention periods, remain unaffected.

We use WhatsApp in the variant "WhatsApp Business".

The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.whatsapp.com/legal/business-data-transfer-addendum

We have set our WhatsApp accounts so that there is no automatic data synchronization with the address book on the smartphones used.

We have concluded a contract for order processing (AVV) with the provider mentioned above.

6. Analysis Tools and Advertising

Google Analytics

This website uses features of the web analytics service Google Analytics. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics enables the website operator to analyze the behavior of website visitors. The website operator receives various usage data, such as page views, duration of stay, operating systems used, and the origin of the user. This data is summarized in a user ID and assigned to the respective end device of the website visitor.

In addition, we can record your mouse and scroll movements and clicks with Google Analytics. Furthermore, Google Analytics uses various modeling approaches to supplement the collected data sets and uses machine-learning technologies in data analysis.

Google Analytics uses technologies that recognize the user for the purpose of analyzing user behavior (e.g., cookies or device fingerprinting). The information collected by Google about the use of this website is usually transferred to a Google server in the USA and stored there.

The use of this analysis tool is based on Art. 6 Abs. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior to optimize both its website and its advertising. If the relevant consent has been requested, the processing is carried out exclusively on the basis of Art. 6 Abs. 1 lit. a GDPR and § 25 Abs. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's end device (e.g., device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.

Browser Plugin

You can prevent the collection and processing of your data by Google by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

More information on handling user data at Google Analytics can be found in Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

Order Processing

We have concluded a contract for order processing with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Storage Duration

Data stored by Google at user and event level linked to cookies, user identifiers (e.g. User ID) or advertising IDs (e.g. DoubleClick cookies, Android advertising ID) are anonymized or deleted after 2 months. Details can be found under the following link: https://support.google.com/analytics/answer/7667196?hl=de

Google AdSense

This website uses Google AdSense, a service for including advertisements. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

With the help of Google Adsense, we can display targeted advertisements from third-party companies on our site. The content of the advertisements is based on your interests, which Google determines based on your previous user behavior. In selecting the appropriate advertisement, context information such as your location, the content of the visited webpage, or the Google search terms you have entered are also considered.

Google AdSense uses cookies, web beacons (invisible graphics), and comparable recognition technologies. This allows information such as visitor traffic on these pages to be evaluated.

The information collected by Google Adsense about the use of this website (including your IP address) and delivery of advertising formats is transferred to a Google server in the USA and stored there. This information can be passed on by Google to Google's contractual partners. However, Google will not merge your IP address with other data stored by you.

The use of AdSense is based on Art. 6 Abs. 1 lit. f GDPR. The website operator has a legitimate interest in the most effective marketing of its website. If the relevant consent has been requested, the processing is carried out exclusively on the basis of Art. 6 Abs. 1 lit. a GDPR and § 25 Abs. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's end device (e.g., device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.

7. Newsletter

Newsletter Data

If you would like to receive the newsletter offered on the website, we require an e-mail address from you, as well as information that allows us to verify that you are the owner of the specified email address and that you agree to receive the newsletter. Further data is not collected or only on a voluntary basis. We use this data exclusively for sending the requested information and do not pass it on to third parties.

The processing of the data entered into the newsletter subscription form is based only on your consent (Art. 6 Abs. 1 lit. a GDPR). You can revoke your consent to the storage of the data, the email address, and their use for sending the newsletter at any time, for example via the "unsubscribe" link in the newsletter. The legality of the already completed data processing operations remains unaffected by the revocation.

The data deposited with us for the purpose of obtaining the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted from the newsletter distribution list after you unsubscribe from the newsletter or after purposes have been fulfilled. We reserve the right to delete or block email addresses from our newsletter distribution list at our own discretion within the scope of our legitimate interest under Art. 6 Abs. 1 lit. f GDPR.

Data stored for other purposes with us remain unaffected by this.

After you unsubscribe from the newsletter distribution list, your e-mail address may be stored by us or the newsletter service provider in a blacklist, if such storage is necessary to prevent future mailings. The data from the blacklist is used only for this purpose and is not merged with other data. This serves both your interest and our interest in complying with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 Abs. 1 lit. f GDPR). The storage in the blacklist is indefinite. You can object to the storage if your interests outweigh our legitimate interest.

8. eCommerce and Payment Providers

Processing of Data (Customer and Contract Data)

We collect, process, and use personal data only insofar as it is necessary for the establishment, content design, or change of the legal relationship (inventory data). This is done on the basis of Art. 6 Abs. 1 lit. b GDPR, which allows the processing of data to fulfill a contract or pre-contractual measures. Personal data about the use of this website (usage data) are collected, processed, and used only to the extent necessary to enable the user to utilize the service or to bill.

The collected customer data will be deleted after completion of the order or termination of the business relationship. Legal retention periods remain unaffected.

Data Transfer Upon Conclusion of Contract for Online Shops, Retailers, and Goods Dispatch

If you order goods from us, we will pass on your personal data to the transport company responsible for delivery and to the payment service provider responsible for handling payments, as far as this is necessary for the delivery of the goods. We pass on only those data that are necessary for the respective service provider to perform its task. The legal basis for this is Art. 6 Abs. 1 lit. b GDPR, which allows the processing of data to fulfill a contract or pre-contractual measures. If you have given your consent in accordance with Art. 6 Abs. 1 lit. a GDPR, we will pass on your email address to the transport company responsible for delivery so that they can inform you by email about the shipping status of your order; you can revoke your consent at any time.

Technical Service

The technical maintenance, expansion, and optimization of our online shop is carried out by the Magento Agency eCommerceBrains, Gustav-Heinemann-Ufer 56 in 50968 Cologne. We have concluded a contract for order processing in accordance with Article 28 GDPR with the service provider. To optimize the online shop, the agency eCommerceBrains evaluates usage data of the online shop to improve the offer of the online shop. The data is anonymized in the form of general key figures based on which optimizations are planned and implemented. In addition, in the event of technical problems, evaluations of orders and the associated viewing of customer-related data such as name, address, ordered items, payment method, and shipping service provider may be carried out for the purpose of error analysis and correction. This data is only temporarily stored by the service provider if necessary to fulfill its performance. If the data is temporarily stored, it is only on servers in Germany and as long as necessary for error analysis. Afterwards, this data is deleted immediately.

Payment Services

We integrate payment services from third-party companies on our website. When you make a purchase with us, your payment data (e.g., name, payment amount, account details, credit card number) are processed by the payment service provider for the purpose of payment processing. The respective contractual and privacy policies of the respective providers apply to these transactions. The use of the payment service providers is based on Art. 6 Abs. 1 lit. b GDPR (contract processing) and in the interest of a smooth, convenient, and secure payment process (Art. 6 Abs. 1 lit. f GDPR). Insofar as specific actions require your consent, Art. 6 Abs. 1 lit. a GDPR is the legal basis for data processing; consents can be revoked at any time for the future.

The following payment services/payment service providers are used within the framework of this website:

PayPal

The provider of this payment service is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal").

The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.paypal.com/de/webapps/mpp/ua/pocpsa-full.

Details can be found in PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full.

Klarna

The provider is Klarna AB, Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter "Klarna"). Klarna offers various payment options (e.g., installment purchase). If you choose to pay with Klarna (Klarna checkout solution), Klarna will collect various personal data from you. Klarna uses cookies to optimize the use of the Klarna checkout solution. Details on the use of Klarna cookies can be found at the following link: https://cdn.klarna.com/1.0/shared/content/policy/cookie/de_de/checkout.pdf.

Details can be read in Klarna's privacy policy under the following link: https://www.klarna.com/de/datenschutz/.

ChatGPT

We use ChatGPT for our customer communication. The provider is OpenAI, 3180 18th St, San Francisco, CA 94110, USA, https://openai.com. We use ChatGPT for the following tools:

    • ki-in-greyhound/ki-chatbot

When you start a conversation with us via our website and ChatGPT is activated, your inputs including metadata are transmitted to ChatGPT's servers and processed there to generate a suitable response.

We have configured ChatGPT so that the entered personal data is not used to train the algorithm of ChatGPT.

The use of ChatGPT is based on Art. 6 Abs. 1 lit. f GDPR. The website operator has a legitimate interest in the most efficient customer communication using modern technical solutions. If the relevant consent has been requested, the processing is carried out exclusively on the basis of Art. 6 Abs. 1 lit. a GDPR and § 25 Abs. 1 TTDSG. The consent can be revoked at any time.

More information can be found here: https://openai.com/policies/privacy-policy

Order Processing

We have concluded a contract for order processing (AVV) to use the above-mentioned service. This is a data protection contract mandated by law that ensures the service processes the personal data of our website visitors only according to our instructions and in compliance with the GDPR.